Hi, I am Nate. I have been in the web design and marketing industry for the past 10 years. I started this blog to post information to help other designers and marketers. I have a passion for everything that has to do with the web and strive everyday to push my skills to the next level. I hope to be able to help you do the same.
SEO Tips – you can definitely go a long way.
If you are a business owner or an executive in charge of a larger company you feel very tired after a large day is over. With the amount of information being delivered to you on a daily basis, it can really get too much. During the day you usually have to pick your eyes a couple of times to reduce the density of advertising you receive just by walking to the grocery stores.
You believe that it has gotten really hard to get a point across through different channels and that traditional communication channels which you studied upside down in university are just not valid anymore. When you go into Google and type in, how to appear in search engines it continues. Bombarded with SEO tips from untrustworthy sources and digital articles ranging from 20 to 50 pages of content you get lost and result within an information overload that will take you to explode and face a big headache without any positive outcome. In conclusion you are really getting frustrated when it comes to finding a way on how to promote your business.
What you need to know when travelling online on the web or finding opportunities that meet you’re advertising and marketing Budget is that you need to separate little rocks from larger rocks. What is really important, and what do you want to achieve? Getting the right advice or the right information only depends on you and your business. First of all you need to determine which type of person you are going to target. Once you have established your marketing persona or who your potential client is, the best thing you can do is to define how their behavior is online. Now; online behavior…that really sounds complicated doesn’t it? What it really means is establishing, which marketing channels your potential customer is navigating in.
Have you really asked yourself if you know your customer in a deep and granular way? What colors do they like? What newspaper do they normally read? At which time do they have the less span of attention, at which time are they on Facebook? All this type of questions are key to determine when approaching a web design company that will help you to design a page that will build trust and convert the visitor into a potential customer. This is usually the first step building a presence online which can be shown to prospective customers.
On the other hand, once you have determined who your potential customer is what I also call the digital marketing persona it is key to determine which type of channel and tactic you can use to get in front of millions of eyes of those prospective customers. From search engine optimization to pay per click advertising on a dozen of different platforms, the key is to know your customer in an intelligent way. By knowing where this person buys, when he buys, how he buys and how much he or she is willing to pay; provides you with a guide that can be applied in limitless places.
6 websites with great layout
Everyone is always looking for inspiration on there next web project. Here are five websites we feel have a great layout.
Update: I have removed links to the sites that are no longer active
1 Campbells Auto Care
2.Rent A Website
3. Find Realtors Texas
5. The directors bureau
6. Combat Vapors
How to design a site using a silo structure
I want to discuss am important topic when it comes to SEO called the site structure.
If you want to get maximum benefits from the structure of your web site then using a basic silo will increase how the link juice flows threw your website.
For an example site I am going to use this rhinoplasty Austin site. If you take a close look at the site it uses a basic silo structure.
If you see from the diagram home page links to all pages and inner pages only link to home page.
This creates a silo structure that will let the juice flow through the site better.
Useful Learning Resources For Learning Web Design
Learning more about web design can be a hard task. We have put together some resources to help you achieve stronger web design skills.